Author: Robin Roberts
BMW are up and running as the Olympic Park in London warms up for the summer games.
Vehicles from BMW’s 2012 fleet have been delivered resplendent in their red, white and blue livery.
BMW Group, the Official Automotive Partner to the London 2012 Olympic & Paralympic Games, has now delivered the first 40 vehicles that will be used for this summer’s Olympic and Paralympic Games – not your normal company car work, of course, but critical to the success of the games.
The newly-liveried business cars will form part of the full fleet which will be used by LOCOG to help drive the Games. The fleet consists of low emission electric, diesel, and hybrid cars, as well as a range of motorcycles and bicycles. All benefit from BMW’s sector-leading EfficientDynamics technologies that help drive down company car tax for business car drivers – meaning that it will achieve LOCOG’s strict 120g CO2/km emissions target.
Tim Abbott, managing director of BMW, said: “BMW’s Olympic fleet needs to be varied to deal with the complex operational demands of the Games time effort. We were selected as a partner based on our ability to provide such a diverse fleet that could achieve the challenging emissions threshold as set by LOCOG.
“The Games fleet will include our class leading efficient diesels, hybrids, electric vehicles and even bicycles. We are extremely proud for our cars to be involved in the London 2012 Games and are excited about seeing them in full service this summer in these eye-catching designs.”
Amongst the first low emission business cars that have now arrived are the BMW 520d EfficientDynamics and the BMW 320d EfficientDynamics, both of which will be active throughout the course of the Games.
Both these cars were winners in our Best Business Cars 2012 – for read this: Best company cars for 2012.