Kia Proceed Concept at Frankfurt Motor Show 2017
Just build it now....please!!
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THE stunning Kia Proceed concept might contain a few hints of a new direction for Kia over the next few years.

Envisioned as an extended hot hatch, the low roofline, muscular body, and sculpted finish wouldn’t be a bad place to start. It would even translate into a very desirable Speedbrake version.

According to one vehicle designer, making a car that is pretty and understated at the same time is immensely difficult. Kia have pulled it off magnificently.

The Kia Proceed concept is complemented by a series of distinctive design cues. A dynamic window frame follows the roofline to the rear tailgate, while the ‘Sharkblade’ in the bodywork, complete with GT logo, highlights the lack of B-pillars. Lateral strakes exaggerate the Proceed Concept’s slim waistline and lend an air of muscularity to the rear of the car. The whole lot sits on six-spoke aluminium 20-inch alloy wheels.

The interior is inspired by the world of bespoke tailoring and haute couture. Four split-back seats are wrapped in rippled black fabric – hand tailored of course – with hand-painted satin fabric lining on the doors and flowing into the footwells. The Proceed Concept’s dashboard controls are finished in highly tactile knurled aluminium.

Obviously this is a concept so the finished article may not look exactly like this. That would be a shame.

Gregory Guillaume, Chief Designer Europe for Kia Motors, commented:

With many European drivers now seeking performance alternatives to the three-door hot hatch, we began thinking about a different halo model for the cee’d family. The Proceed Concept represents a bold new vision of how the vibrant soul of the pro_cee’d could be reincarnated and revitalised for a new generation of performance-oriented drivers.

If the Kia Proceed concept rolled off the production line looking exactly like this it would be a major statement of intent. Well, to be honest that shiny interior could be toned down a little, but the exterior is just perfect as it is. Especially finished in that beautiful “Lava Red”. 

This is a stunning looking car that would grace any company car park, and being a Kia you know it wouldn’t come with a ridiculously exorbitant price tag.

Kia Proceed Concept at Frankfurt Motor Show 2017

Kia Proceed Concept at Frankfurt Motor Show 2017

Kia Proceed Concept at Frankfurt Motor Show 2017

Kia Proceed Concept at Frankfurt Motor Show 2017

Kia Proceed Concept at Frankfurt Motor Show 2017

 

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