Adam Harley, BMW
Adam Harley
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Adam Harley, BMW
Adam Harley looks after BMW Group’s Business Partnership programme for businesses with under 50 company cars

BUMPED into BMW’s Adam Harley last week at a BMW Group Corporate ‘Designed for Driving Pleasure’ event last week.

Adam looks after the BMW Group’s Business Partnership programme.

This is a tailored programme for those small businesses and SMEs that run fewer than 50 company cars.

Benefits of Business Partnership include latest contract hire prices with upgrades, special offers, as well as a local business development manager to look after your company car requirements.

It’s all delivered through the BMW and MINI dealer network.

MINI business focus
MINI sales to SMEs are being promoted

And SMEs are now realising the benefits, says Adam. “Business Partnership sales are up 100% year on year and we’re hitting target for 2013. So I’m very pleased by that,” said Adam – who is BMW’s corporate dealer operations manager.

“We’ve also appointed James Morrison to the MINI brand to develop MINI for business, as we really think that MINI makes sense for small fleets. So we expect to see more SMEs understanding the benefits of running a MINI as a company car in the future.”

No doubt the addition of a BMW 116d EfficientDynamics Business model this month (July) to the Business Partnership programme will help further.

Adding Dakota leather, Business Navigation and heated seats, the 116d EfficientDynamics Business costs £1400 more than the standard model but offers savings of £1000 on a typical business driver specification – saving the driver in company car tax with a lower P11D price.

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